Information Professional

Five questions to ask yourself before you say 'yes'

 

There's a big thing in librarianship about the importance of saying 'no'. On Twitter especially I see it discussed a lot (and I take part in those discussions sometimes): it's really, really hard to say no to exciting opportunities, or even, frankly, unexciting ones, for all sorts of reasons. But if you say yes to everything you can end up burnt out. So how do you strike the balance? Here are some useful questions to ask yourself when weighing up a decision. I'd be very interested if anyone wants to leave a comment offering more advice on this.

(ELEPHANT IN THE ROOM KLAXON: it's hard to write about saying no to CPD offers without it sounding like one big humblebrag. Oh man, all these people want me to do these cool things but I'm so busy doing cool things already! Nightmare!

That's not what this is intended to be so I hope it doesn't come across that way.)

Is this going to add to *MY* professional development specifically?

By which I mean, does it feed into your specific goals and interests, or does it fall into the category of 'generic CPD'? I think a lot of stuff we feel like we should do actually turns out not to be something we can USE in our professional development. Job applications in our profession are all about tailoring your experience and skills to the specific role being offered - there's little room, in most cases (not all) for general experiences which sound quite nice but won't be used in the job itself. So if you get asked to chair or take part in a conference panel on The Future of Libraries, for example, does that help you tick off an essential personal specification on a job application? If so, great; if not, even if the conference is prestigious, it might not actually turn out to mean much, in real terms, that you were on the panel.

So ask yourself, where do I want to go next? And does this thing I've been asked to do potentially help me get there, or not?

Do I have the emotional energy to throw myself into this?

I really put my all into each workshop I run or talk I give. It's not just the time spent preparing, it's the emotional energy of being 'on' all day, as an introvert. I can't do this 50 times a year, it would stop it being fun. So even if something is on the surface a really exciting opportunity, you have to ask yourself if you have enough in the tank to do it justice given the number of other things you may already be doing.

Where does this fit with my wider calendar?

This is so obvious, but easy to ignore. It's not just about whether there are things the day before or after the event you're being offered; it's more about your professional life-cycle. If you're coming to the end of a massive project on a Friday, chances are doing a talk the following Monday will cause you stress about both activities because you need the emotional space to focus on each one individually.

Are there big events in your personal life going on? Sometimes they can be all consuming and the last thing you need is to plan a talk. Other times planning a talk can be the escape you need.

Does this have the potential to lead to other exciting things?

Are you going to find a new or extended network, or audience, by taking this opportunity? Or is it a no-through-road in terms of what might happen next?

Sometimes it can be worth finding a way to say yes to something if you can see more opportunities opening up as a result - as long as those opportunities are specifically relevant to your interests and goals, of course. I wrote an entire book mostly for that exact reason - it was a nightmare to do, too... But worth it for the doors it opened. 

Is this something new, or more of the same?

One of the best ways to eliminate an opportunity which seems like it will be great but you know you simply don't have time to do, is to ask what it offers that nothing else does. And if, for all its excitingness, it's not going to introduce you to new people or force you to do research into an area you don't know as much about as you'd like or make you explore new ways of presenting, or whatever, that can be enough of a reason to say no.

I don't want to give the same talk over and over again. Laura Woods and I did that with the echo chamber thing back in 2010 / 2011 and we felt really spent after a while - even though we varied the content, we felt we'd said all we had to say. So we stopped saying it.

Bonus question: would it be fun?

I added this one after asking my friend Céline on Twitter what advice she'd give. As she says, "you're allowed to say yes to things just because they'd be fun" which is very, very true. Fun is important! Sometimes it can trump all of the considerations above, because a fun experience leaves you fizzing with energy and motivation.

Extra bonus question for white males

Something I've just started doing with conferences invites is finding out a little bit about the other speakers. I'm giving a Keynote at LIANZA in New Zealand this year, and I wanted to make sure it wasn't going to be the all-too-common library conference situation where all the keynotes are male and white. Thankfully that was definitely not the case for this event, they have it covered. 

I'm not trying to preach that if you're white and male like I am you should turn down your dream conference talk because the other two speakers are both white blokes too - but I do think it's important to ask the question and ensure the organisers have considered it.


Of course, it's not just you who features in this equation, it's the people or body who are asking you to do something in the first place. If you can, as well doing the obvious helpful things like replying promptly, recommend someone else. If I know enough about the event from the description I've been given, I'll always try and match it with a name who I know would be great. Often the organisers are really pleased to have a new lead to pursue. 

It feels GREAT to say no. Knowing you're not adding additional pressure to your work-life balance. In my experience, opportunities still come up. It's not like saying no once forever puts the CPD genie back in the bottle.

There's a lot of rhetoric around the idea of being the best you can be, making the best of all the opportunities you have, and how you only regret the things you don't do. I can see the merit in all of that but I treat it all with caution. I keep a list of things I've said no to (partly because I want to show my employer that when I do ask to attend a conference in work time, it's for a good, considered reason, and not just  something I do at every opportunity) and honestly there's some pretty cool stuff on there which it would have been fun to be a part of. But I don't for a minute sit around wishing I'd said 'yes'. Because if I had, who knows how much I'd've been able to enjoy the things I DID agree to - maybe I would have been too busy to prepare properly (I HATE being under-prepared for a talk, even by a tiny amount) or I would have been so exhausted by All The Things that I wouldn't have truly enjoyed any of them.

So to maintain a healthy relationship between work, life, day job, CPD, creativity, energy reserves and all of that, learning to say no is a genuinely important skill. Don't always say no! But at least ask yourself some questions before you say yes...

Australia! I am in you in April, running some marketing workshops...

Phil Bradley always said you could travel the world on a library degree, and that seems to be coming truer and truer. 

In April I'm running some workshops on marketing libraries, in Australia. If this is a side of the information profession you're interested in, I'd love to see you there! The dates and cities are:

  • April 20th: Melbourne
  • April 22nd: Sydney
  • April 24th: Brisbane

The training company who've asked me over to do these has put together a pretty comprehensive brochure detailing what we'll cover. You can see more info as well as booking details over on the PiCS site, and I've embedded the leaflet below.

The Student Guide to Social Media is now fully reusable!

 

This actually happened at the end of last year but I didn't get around to blogging about it at the time. It's about the Student Guide to Social media - there's background info below and in a previous blogpost written when it first arrived.

Click this image to open the Student Guide to Social Media in a new window

Click this image to open the Student Guide to Social Media in a new window

It was always Creative Commons so anyone can use it, but now we've taken the ND (Non-Derivative) part off, so it's just CC-BY-NC. In other words you can take it and do whatever you want with it, including repurposing it, remixing it, taking only certain bits of it and not others, and generally reusing it in a flexible way.

It was made in Articulate, and the Articulate source file is available via JORUM. So if you want to use it to make something new, please go for it.

Whenever we talk about or use this in York the students are really responsive - it often gets rated as 'the most useful aspect' of infolit sessions. There's a growing awareness among undergraduates that social media can play a professional and academic role in their lives, but they often don't know where to start - so this overview is something they find helpful.

There's a bit more info about the Student Guide to Social Media on JISC's Digitial Student pages, too.

Do you do conference talks and library events in work time?

 

As of this week I've gone part time! Only a little bit part-time - I still do 90% of full time at York. That leaves me 1 day off in 10 to do freelance work. So now the vast majority of my public speaking happens outside of work-time, but it wasn't always that way, so I feel like I can objectively write a post about the thorny issue of doing talks and workshops in work time.

I've only ever worked for two libraries. One didn't allow me to do much in the way of CPD things on work time (I took annual leave to do a lot of talks, prior to 2011) and my current employer does allow me to. The first employer's argument was basically, what do we get out of it if you're off doing a talk? My current employer's argument is, we want people out there representing the University, talking about what they're doing. I can see both sides of the argument.

For me there are several reasons why libraries allowing employees to speak at events in work time is a good idea. It helped my professional development a lot - I learnt about areas of librarianship in more detail by virture of having to do enough research to present on them, and it boosted my confidence. I also got to hear a lot of other presentations at the events I was speaking at, so my knowledge and understanding grew. And I've talked a lot about what we do at York, and that's led others to talk about what we're doing here too. It's also made me a happier employee. I'm more contented knowing we're encouraged to get out there and do stuff, rather than frustrated about having to use holiday to speak at conferences.

There's another side to this too, which is that people who present at events are constantly keeping their hand in, and learning, about presenting and teaching. There's nothing like doing something regularly to make you feel more comfortable with it, and you don't get that 'I need a few sessions to get back in the groove with this' thing when October comes and all the teaching starts. Several things I've developed as part of my wider workshops I now incorparate into my information literacy courses at York. So the external and the internal feed each other and both develop.

Ultimately allowing people to talk at events can make them not just happier in their roles but better at their jobs, so I hope that in the unlikely event I ever get into some sort of management position, I'll let people out of the building so they can spread their wings...

I'd be interested to hear from staff and managers for their perspectives on this.

 

Twitter Video is here! And it's going to be great for libraries

 

NB If you're reading this and can't find Twitter video on the app, don't panic, it's being rolled out across all accounts but not everyone has it yet!

I resolutely refuse to include things in my training just because they're fashionable, and for that reason I still don't talk about Vine in any of the sessions I do. I think Vine can be great (some of the 'Vine-magic' stuff is awesome), but I'm yet to see an absolutely essential use for Libraries or in HE, so it gets left out. [Edit: I've finally seen a good example of a Library Vine account! Check out Newcastle Lib's here.]

Part of the problem is that 6 seconds is just too short for the kinds of ideas I have of how to use what you might call 'social video', as opposed to the more permanent videos you find on Vimeo and YouTube. I feel like I've been waiting for something like Vine, but less trendy...

Happily last week Twitter launched an alternative to Vine (which it also owns, by the way) which I do think we can get some proper use out of. You can now take 30 second videos and upload them to Twitter, where they'll play within the tweet without people needing to leave the site or the app. (At the moment you can't use video already on your camera roll.) The videos can be combinations of several shorter clips like Vine, but it won't automatically loop, and it won't play without someone hitting the 'play' button.

If Vine is the short-attention-span but bang on-trend toddler of internet video, Twitter video is its more considered older sibling. Less cool, but maybe with more meaningful things to say.

Here's how it works (email subscribers, click the title of this post to be taken to the web version if the pictures aren't appearing):

Image taken from Twitter's blog - click to be taken through to the relevant post

Image taken from Twitter's blog - click to be taken through to the relevant post

Like Vine it records as long as you hold the button, and you can quickly stitch together multiple clips - as many as you can fit into 30 seconds, in fact.

Note the third screen-shot there - you can delete, and drag to re-arrange the order. So it may be worth recording the most important parts (the start and end) first so you know how much time you have left for the rest, then re-arrange the order - rather than meticulously creating something with 20 clips, only to not have enough time for the ending and having to redo the whole thing.

So how can libraries use it? Before we get onto specific themes, the most essential thing is to think mobile. The whole point of this feature is people watch short videos, where they are, within the app. Twitter offered promoted videos to paying sponsors before this was rolled out to all of us, and apparently 90% of them were watched on mobile devices. So, hit the ground running (1 second intro, max!); shoot from the chest up if you've got people in there so they can clearly be seen on a small screen; if you're speaking make sure you're close to your phone so it's not too quiet; if you use words make the font LARGE; and if possible make the video in such a way as to not need sound to make sense.

I'd love some more ideas in the comments, but here's a few video ideas to start things off:

Customer Service: answering questions with video. If you use Twitter for customer service or a channel for enquiries, you'll know that often when one person answers a question it's worth ensuring everyone can see the answer (hence the twitter dot!) as many will find it useful. There could be even more impact to answering a question with video. So for example, a basic query like 'how do I locate a DVD' gets much more interesting if the answer is a video...

Transient videos. By which I mean, something where a video is appropriate or useful or funny or tapping into some sort of meme, but which you don't neccessarily want a 'permanent record' of on your YouTube channel. It's not that Twitter videos aren't permanent of course - they are - but just that your YouTube vids form a sort of canon which needs to be left alone, so the most important videos don't drown under lesser inconsequential ones. But Twitter video would be a way of getting something out there - news about an event, say - without that feeling of permanence.

If you do need to keep them though, you have the option to embed like I did above, meaning a Twitter video can be seen by and used by those not on Twitter, via the Library website, blog, or LibGuides.

Lightning Tours. Everyone loves a virtual tour! And you need a longer video to tour an entire library, but what about a new building, or new collection? 30 seconds should be doable.

Quick-fire 'Screen Capture'. Narrate a video which tells your users how to do something useful  and then tweet it as a twitter video. So that opens up instant guides to using equipment, finding stuff, getting the most out of databases etc. Here's an example of that, explaining how to make Billboards in Photofunia. (You could even have a #30SecondsOn... series.)

Ask A Librarian. For the brave and camera-confident, get a Twitter Q&A going, and answer the best questions with a to-camera answer from someone who knows what they're talking about.

Previews. Preview a larger video (a full virtual tour, say, or an infolit guide) with a movie-style trailer on Twitter video.

That's all I can think of for now but people are bound to come up with more creative ideas, and I'd love to hear them.

There's more on Twitter Video here. How are you going to use Twitter video in your library?